Web-Stat for Wix

Measure your visitors time on site (session length)

Time on site (also called 'session length') is a very important metric, which is not used very often because it is difficult to measure with accuracy. Most analytics tools do not offer this data or if they do they only estimate it. Web-Stat has developed a method to accurately keep track of this important piece of information.

Time on site is not an absolute value: it depends on what the goal of your site is. Are you trying to engage the user and show him many diferent pieces of information? Then you want time on site to be as high as possible. Inversely if your application aims to give the user a single piece of information quickly (like a search engine) then you will probably aim for a short session length.

Finally, keep in mind that what is important is more the trend of this metric than its absolute value. Is it moving in the direction you want or not? Are changes to the site impacting its value? Did it drop suddenly last week? Any sudden change is probably indicative of a problem and should be investigated.

How do I enable time-on-site measurement for my site?

Measuring session lengths is extremely resource-hungry for that reason we can not offer it to the over 100,000 free accounts on our system. However, if you have an upgraded account, then time-on-site is already being measured for you. You will see the duration of stay of each individual user in the 'visitors details' report, as well as new graphs in the traffic per day, per month, per hour and per week reports.

If needed, you can easily upgrade your account for a cost of $4.95/month (you can cancel at any time through the Wix control panel). Here is how to do it:

Log into the Wix editor for your web site, click on the Web-Stat app, then on 'App Settings'

app settings example

This will bring up the 'App Settings' window in which you will see an 'Upgrade Now' button

app settings example

Click on the button and follow the instructions online. Remember that a subscription can be canceled at any time with no difficulty.

As soon as your account is upgraded we will start measuring time on site for you.

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